Development history

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2026


Baixiang was the sponsor of prestigious National New Year Gala for the second time. Baixiang brand became the first strategic partner of Qingzhou cargo spacecraft, a milestone in China aerospace engineering.

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2025


Baixiang became the official sponsor of the prestigious National New Year Gala. Baixiang launched "Noodle 120" with 120g of noodle block.

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2017


Received the "Nutrition Promotion Contribution Award" at the 13th National Nutrition Science Conference of the Chinese Nutrition Society, becoming the first instant noodle company to receive this prestigious honor. Total sales of the Super Chili Classic Hot Chicken Noodles exceeds 500 Million packs.

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2013


Launched monumental "Big Bone" product line, which was a category novelty with real bone soup. It was selected as a designated product for the Second World Health Congress, and in the same year, received the "Innovation Product Award" in the 2013 Convenience Food Industry Awards.

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2011


Total production exceeded 50 Billion packs. Honored as one of Henan's Top 10 Charitable Organizations.

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2009


Undertook a major scientific research project under the Ministry of Science and Technology's 11th Five-Year Plan.

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2007


Signed a donation agreement with the Henan Province Soong Ching Ling Foundation and established the "University Student Development Public Welfare Fund". Launched the slow-stew series of soup noodles.

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2006


Braisun Foods was recognized as a "China Well-Known Trademark" and certified as a "National Quality Inspection-Exempt Product". Braisun Foods donated 2 Million RMB for the maintenance of UNESCO World Heritage Site in Luoyang: Longmen Grottoes. Its Baixiang brand of instant noodles launched its signature spicy noodle series : Super Chili.

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2004


Braisun Foods was awarded "National Key Leading Enterprise in Agricultural Industrialisation".

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2003


Multiple new factories in Shandong, Hunan, Hebei and Jiangsu became operational. Baixiang brand innovated with "Big Bone Soup", a novel product category with bone soup base.

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2001


Braisun Foods obtained 17 national design patents.

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1998


Factories in Xinzheng is in full operation.

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2024


Entered North American local chain supermarkets (FreshCo, Sobeys, Walmart Canada, Safeway). Entered Southeast Asian local chain supermarkets(KKV、Miniso、Farmers & Ranch Market、Checkers、NSK Grocer). Braisun Foods became the official brand partner of the China Rocket Co., Ltd. and founded the Baixiang Aerospace Food Joint Laboratory with China Space Technology Institute.

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2023


Entered mainstream local supermarkets in Oceania(Woolworths, IGA, New World). Baixiang brand became the first Chinese brand to become sponsors for the National Women's football team, Women's Basketball team, Women's Volleyball team simultaneously.

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2022


Entered Southeast Asian Chinese supermarkets. 2022 also marked the year of massive product innovations: Super Chili series launched novel regional flavors and hotpot flavor noodles; Yummy Soup launched regional flavors; Crab Roe stir-fry noodles launched; Coriander noodle launched.

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2021


Entered European Chinese supermarkets (Tang Frères, Oriental Master, Oriental Holding).

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2019


Baixiang instant noodles entered North American Asian supermarkets(99 Ranch, T&T). Baixiang brand of fine slow sun-dried noodles was launched. It was selected as one of the official food supplies for China national team athletes.

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2018


Yummy Soup series was launched. Total sales of the Yummy Soup series exceeded 1.5 Billion packs to date.

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2012


Officially became a council member of the World Instant Noodles Association. Received the Global Food Industry Award at the World Food Science and Technology Congress.

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1997


Official establishment in Zhengzhou City. The first Baixiang brand of instant noodles, with 100g of noodle block, was launched.

2026

2025

2017

2013

2011

2009

2007

2006

2004

2003

2001

1998

2024

2023

2022

2021

2019

2018

2012

1997